Campaign Finance stories often focus on the National and Statewide elections with their million-dollar campaigns and massive independent expenditures. However, local campaigns are where more “real people” donate money and try to impact the outcomes of elections right in their own backyards.
We have taken local, state and federal donor databases and matched to the voter file for our clients to use in modeling and voter targeting. Using the Tableau tools for analysis we were also able to create some new infographics that illustrate who these donors are and the scale of their influence in elections.
See the infographic here